Last updated: 15 September 2026

Privacy Policy

At MODANA, we believe conversations should be human — and your data should be treated the same way.

This Privacy Policy explains how MODANA collects, uses, stores and protects personal information when you visit our website, contact us, book a call, or interact with our services.

1. Who We Are

MODANA
Legal entity: MODANA REVENUE
Email: modanasales@gmail.com

For questions about this Privacy Policy or your personal information, contact us at modanasales@gmail.com

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2. Information We Collect

Depending on how you interact with MODANA, we may collect:

Information you provide

This may include:

  • Name
  • Business name
  • Email address
  • Telephone number
  • Job title or role
  • Information about your ecommerce business
  • Information you provide when booking a call
  • Messages or enquiries you send to us
  • Information provided during sales conversations

Information collected automatically

When you visit our website, we may collect:

  • IP address
  • Browser and device information
  • Pages visited
  • Approximate location
  • Referral source
  • Website interaction information
  • Cookie and similar technology data

We only use this information for legitimate and clearly explained purposes.


3. How We Use Your Information

We may use personal information to:

  • Respond to enquiries
  • Schedule and manage calls
  • Provide information about MODANA
  • Assess whether MODANA is suitable for your business
  • Provide and manage our services
  • Communicate with clients
  • Improve our website and services
  • Understand website usage
  • Maintain website security
  • Prevent fraud, abuse or misuse
  • Send relevant marketing communications where permitted
  • Meet legal and regulatory obligations

We do not sell your personal information.


4. Our Lawful Bases

Where UK data protection law applies, we rely on appropriate lawful bases for processing personal data.

Depending on the circumstances, these may include:

Contract
Where processing is necessary to provide a service or take steps before entering into a contract.

Legitimate interests
Where processing is necessary for legitimate business purposes, provided those interests do not override your rights.

Consent
Where we ask for your permission, such as for certain non-essential cookies or marketing activities.

Legal obligation
Where we need to process information to comply with applicable law.

The lawful basis used will depend on the specific processing activity. UK privacy guidance requires organisations to explain their purposes and lawful bases clearly.


5. MODANA and Customer Data

MODANA provides revenue-recovery services to ecommerce businesses.

In providing those services, our clients may provide us with information relating to their customers, leads or abandoned carts.

In these circumstances, MODANA may process information on behalf of the client.

Where applicable, the client determines why and how that customer information is processed, while MODANA processes it according to the client’s instructions and applicable data protection requirements.

Our contractual relationship with clients may therefore include additional data-processing terms or a Data Processing Agreement (DPA).

This Privacy Policy primarily explains how MODANA handles personal information relating to visitors, prospects, clients and users of MODANA’s own website and services.


6. Information We May Receive From Other Sources

We may receive business or contact information from:

  • Our clients
  • Business partners
  • Booking platforms
  • CRM systems
  • Ecommerce platforms
  • Advertising or analytics platforms
  • Publicly available business sources

Where we receive personal information from another source, we will handle it in accordance with applicable data protection requirements.

Where required, privacy information must be provided when personal data is obtained from another source.


7. Who We Share Information With

We may share information with trusted service providers that help us operate MODANA, including providers for:

  • Website hosting
  • CRM
  • Scheduling
  • Communications
  • Analytics
  • Customer support
  • Security
  • Payment processing
  • Business administration

These providers may process information on our behalf where appropriate.

We may also disclose information where required by law, regulation, legal proceedings or to protect our rights, users or business.


8. International Transfers

Some of our service providers may process information outside the UK.

Where personal information is transferred internationally, we will use appropriate safeguards required by applicable data protection law.


9. How Long We Keep Information

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected.

Retention periods may depend on:

  • The nature of the information
  • Why we collected it
  • Our relationship with you
  • Legal or regulatory requirements
  • Legitimate business requirements
  • Dispute or security considerations

When information is no longer required, we will securely delete or anonymise it where appropriate.


10. Your Rights

Depending on the circumstances, you may have rights under applicable data protection law, including the right to:

  • Request access to your personal information
  • Ask us to correct inaccurate information
  • Ask us to delete information
  • Ask us to restrict processing
  • Object to certain processing
  • Request data portability
  • Withdraw consent where processing relies on consent

You can contact us at:

modanasales@gmail.com

We may need to verify your identity before responding to certain requests.


11. Marketing Communications

We may occasionally send information about MODANA, our services or relevant updates.

Where consent is required, we will obtain it before sending marketing communications.

You can unsubscribe from marketing communications at any time by using the unsubscribe mechanism provided or contacting us directly.


12. Security

We use reasonable technical and organisational measures designed to protect personal information against:

  • Unauthorised access
  • Accidental loss
  • Destruction
  • Misuse
  • Unauthorised disclosure

No online service can guarantee absolute security.


13. Cookies

MODANA uses cookies and similar technologies.

For more information about the cookies we use and how you can manage them, please see our Cookie Policy.

Non-essential cookies generally require appropriate consent under UK cookie rules, while certain strictly necessary technologies may fall within an exemption.


14. Complaints

If you have concerns about how we use your personal information, please contact us first:

modanasales@gmail.com

You also have the right to complain to the UK’s data protection regulator:

Information Commissioner’s Office (ICO)

ICO — Information Commissioner’s Office


15. Changes to This Policy

We may update this Privacy Policy from time to time.

When we make material changes, we will update the date at the top of this page and, where appropriate, provide additional notice.

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